How a failed invention led to a packaging revolution
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It has a curiously therapeutic effect on millions, has been made into a keyring (so the satisfaction will never end), and even has its own appreciation day; Bubble Wrap is the failed invention that led to a revolution in packaging supplies and freight. Created in 1957 by Alfred Fielding and his partner, a Swiss inventor called […]
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BRAND LICENSING, NEW INVENTIONS AND PATENTS JUST DON'T MIX.
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